Privacy Policy

Renes Privacy Policy

Last updated: 9 September 2025

This Privacy Policy explains how Renes Fashion Limited (“Renes”, “we”, “us”, “our”) collects and uses your personal data when you use renesfashion.co.uk, shop with us online, or contact us. It also sets out your rights under the UK GDPR and the Data Protection Act 2018.

Controller: Renes Fashion Limited (Company No. 07319984)
Address: 23–25 Common Garden Street, Lancaster, LA1 1XD, UK
Email: [email protected]
Phone: 01524 32971

1) What data we collect

Identity & contact: name, email, phone, billing/delivery address.
Order details: items purchased, order value, delivery preference, returns.
Payment & fraud-prevention data: last four digits of card, transaction IDs and authorisations (handled by our payment providers, we do not store full card numbers).
Account data (if you create one): login, saved addresses, order history.
Marketing preferences: your newsletter opt-ins/opt-outs.
Communications: messages you send via forms, email, phone or social.
Device & usage: IP address, browser type, pages viewed, cookie choices (see Cookies).

2) How we use your data (purposes & lawful bases)

We only use your data when we have a lawful reason. Here’s the short version. Information Commissioner’s Office

Purpose	Examples	Lawful basis
Process and deliver your order	take payment, provide receipts, arrange delivery, handle returns	Contract (perform our contract with you)
Customer support	answer questions, order updates, resolve issues	Legitimate interests (to run our business and help customers) or Contract
Create/manage your account	sign-in, saved addresses, order history	Contract
Marketing	send news/offers if you opt-in; manage unsubscribe	Consent (you can withdraw any time)
Fraud/security	prevent and detect fraud; keep our website secure	Legitimate interests
Analytics & site improvement	understand site usage, fix bugs, improve UX	Consent for non-essential cookies/analytics (see Cookies)
Legal & tax compliance	VAT, accounting, HMRC audits	Legal obligation

If we ever need to use your data for a new, compatible purpose, we’ll explain the basis (and ask for consent again if that was the original basis).

3) Marketing

We only send email marketing with your consent (e.g., ticking the box on sign-up). You can unsubscribe at any time via the link in our emails or by contacting us. (Your choice will not affect order confirmations or essential service messages.) Renes Lancaster

4) Cookies & similar technologies

We use cookies and similar tech to run the site (e.g., basket, checkout) and—if you agree—to measure performance and improve our services.

Necessary cookies run the site and do not require consent.
Analytics/marketing cookies are optional and set only with your consent.
You can manage choices at any time via the Cookie Settings link in our footer/banner.

Under PECR, we must tell you what cookies do and get your opt-in consent for non-essential cookies. See our Cookie Policy for the cookie list and expiry times. Information Commissioner’s Office

5) Who we share data with (processors & recipients)

We never sell your data. We share only what’s needed, with:

Payment processors (shown at checkout) to take payments and prevent fraud.
Delivery/courier partners to deliver your order and handle returns.
Email service & CRM (for order updates and, if opted in, newsletters).
Website/platform & hosting providers to operate our site.
Analytics & consent tools (for aggregated site insights where you’ve consented).
Professional services (accountants, auditors, legal) for compliance.

Each provider acts under contract as a processor or independent controller (e.g., a courier) as appropriate. We require processors to keep your data secure and to act only on our instructions.

We may disclose information if required by law (e.g., to HMRC or law enforcement).

6) International transfers

Some providers may be outside the UK/EEA. Where we make a restricted transfer, we use lawful safeguards such as UK adequacy regulations, the International Data Transfer Agreement (IDTA) or the UK Addendum to the EU SCCs, plus a transfer risk assessment where required.

7) How long we keep your data (retention)

We keep data only as long as needed for the purpose collected, including to meet legal, accounting or reporting requirements.

Data type	Typical retention
Orders & VAT records	6 years from the end of the financial year (statutory record-keeping).
Customer service messages	Up to 3 years after resolution (to handle follow-ups/complaints).
Accounts	While the account is active; then delete or anonymise after 24 months of inactivity.
Marketing records (consent & preferences)	Until you unsubscribe or after 24 months of inactivity; we retain a minimal suppression record to honour opt-outs.
Cookie/analytics data	As set in your Cookie settings (see our Cookie Policy).

8) Your rights

You have the right to:

Access your data and get a copy.
Correct inaccurate or incomplete data.
Delete your data (where applicable).
Restrict or object to certain processing (including direct marketing).
Data portability for data you provided to us, where we process it by consent or contract and by automated means.
Withdraw consent at any time (this won’t affect past processing).
Complain to the UK ICO: ico.org.uk or your local regulator if outside the UK.

To exercise any right, email [email protected]. We may need to verify your identity and will respond within one month where required by law.

9) Security

We use technical and organisational measures to protect your data, including TLS encryption in transit, access controls and staff awareness. Payments are handled by PCI-compliant providers; we don’t store full card numbers.

10) Children

Our site is for adults. We do not knowingly collect personal data from children.

11) Third-party links

Our site may link to other websites. Those sites have their own privacy policies; please review them as we cannot control their practices.

12) Changes to this policy

We may update this notice from time to time. We’ll post the new version here and change the “Last updated” date. If changes are material, we’ll take additional steps to inform you.

13) Contact us

Questions or requests about your data?
Email [email protected] or write to Data Protection, Renes Fashion Limited, 23–25 Common Garden Street, Lancaster, LA1 1XD, UK.
Phone: 01524 32971